The types of information that we collect are classified under two general categories: personally identifiable information (PII) and non-personally identifiable information (NPII). PII consists of any information which can be used to specifically identify you as an individual, whereas NPII consists of information that does not reveal your identity. The following sections describe how your PII and NPII are collected by us, and how we use such information.
How We Collect and Use Information
A log file is a file that lists actions that have occurred. For example, Web servers maintain log files listing every request made to the server. With log file analysis tools, it is possible to get a good idea of where visitors are coming from, how often they return, and how they navigate through a site. Using cookies enables Webmasters to log even more detailed information about how individual users are accessing a site. Any time you visit any part of our website, our servers automatically gather information from your browser such as the following:
Your IP addresses, Browser type, Internet service provider (ISP), Referring and exit pages, Platform type, the date and time you visit and the number of hits (total number of times our site has been visited).
Log files are used to analyze trends, administer the site, prevent fraud, track total movement, and gather broad demographic information. For example, we may log your IP address for system administration purposes. IP addresses are logged to track a user’s session. This gives us an idea of which parts of our site users are visiting. We do not share information in the log files with anyone not directly affiliated with our company.
A cookie is a small string of text stored on a user’s computer by a web browser. A cookie consists of bits of information such as user preferences, shopping cart contents, and the identifier for a server-based session, or other data used by websites. It is sent as an HTTP header by a web server to a web client (usually a browser) and then sent back unchanged by the client each time he or she accesses that server. A cookie can be used for authenticating, session tracking and maintaining specific information about users, such as site preferences.
A web beacon is a transparent image file used to monitor your journey around a single website or collection of sites. They are also referred to as web bugs and are commonly used by sites that hire third-party services to monitor traffic. They may be used in association with cookies to understand how visitors interact with the pages and content on the pages of a web site. We may also use web beacons in email communications in order to understand the behavior of our customers. We do not link the web beacons to any PII.
Information about You:
eNewsletter: When you register or subscribe to our eNewsletter, we collect your name and email information for the purpose of sending you direct email content about the eNewsletter and/or product promotions only. No information collected in this manner is provided to third parties. If you would like to opt out of receiving our eNewsletter you may do so by clicking “unsubscribe” at the bottom of our monthly eNewsletter. Your email will be removed immediately and you will no longer receive our monthly eNewsletters or promotions.
To process purchases, we may require your name, address, phone number, email address and credit card information. Such information is used primarily to process your order or as otherwise described in this Policy. Credit card transactions are processed in accordance with industry standards, and we only use your credit card information for that purpose. We do not store your credit card information for any purpose.
E-mails and Telephone Numbers:
We require an e-mail address from you when you purchase products from our online store. We use your e-mail for both transactional and promotional reasons. For example, transactional would include things such as order confirmation, refund and renewal processing and shipment notifications. Promotional content may include newsletters, new product offerings, special offers/discounts and event notifications.
E-mail messages we send you may contain code that enables our database to track your usage of the e-mails, including whether the e-mail was opened and what links (if any) were clicked. If you would rather not receive promotional e-mails from us, you may opt out by clicking the “unsubscribe” feature at the bottom of the monthly eNewsletter. Your email will be immediately removed and you will no longer receive notifications from us.
Demographic data is also collected at our site. We use this data to tailor our visitors’ experience at our site, showing them content that we think they might be interested in, and displaying the content according to their preferences. Some of this information may be shared with advertisers on a non-personally identifiable basis.
Online Survey Data:
We may periodically include voluntary member surveys on our website. We encourage our members to participate in such surveys to provide us with important information regarding the improvement of our services. We do not link the survey responses to any PII, and all responses are anonymous.
Disclosure of Your Information from Third Parties: We may receive information about you from third parties. For example, if you access our website or products through a third-party connection or log-in, such as Facebook, Pinterest or Twitter by “following,” “liking,” we may obtain information that may include, but is not limited to, the user ID associated with your account (for example, your Facebook UID), any information that you have permitted the third party to share with us, and any information you have made public in connection with that service. If you allow us access to your friends list, your friends’ user IDs, and your connection to those friends, may be used and stored to make your experience more social, and to allow you to invite your friends to use our Service as well as provide you with updates if and when your friends join/like/share America’s Destination Pen Pals. You should always review, and if necessary, adjust your privacy settings on third-party websites and services before linking or connecting them to the America’s Destination Pen Pals pages. You may also unlink your third party account from the service by adjusting your settings on the third party service.
Disclosure of Your Information to Third Parties:
Disclosure by Law: You agree that we may disclose information you provide if required to do so by law, at the request of a third party, or if we, in our sole discretion, believe that disclosure is reasonable to (1) comply with the law, requests or orders from law enforcement, or any legal process (whether or not such disclosure is required by applicable law); (2) protect or defend Owner’s, or a third party’s, rights or property; or (3) protect someone’s health or safety, such as when harm or violence against any person (including you) is threatened.
Information Transferred As a Result of Sale of Business: As we develop our business, we may buy or sell assets and, depending on the transaction, your PII may be one of the transferred assets. In the event that we are acquired by another company, your PII may be part of the assets transferred to the acquiring party. If this occurs, you will be notified if there are any material changes to the way your PII is collected or used.
America’s Destination Pen Pals does not restrict access to our monthly eNewsletter subscription on our site. Please notify us immediately at firstname.lastname@example.org if you believe your child has been subscribed to our eNewsletter without your consent. We will remove and delete your child’s subscription immediately. We do not restrict use of our site for any age. We may provide links to outside web resources. Parents and guardians assume and maintain responsibility for their own use and for their children’s use of the Internet. Please discuss Internet safety with your children on a regular basis. We encourage parents to monitor their children’s use of the internet. We also encourage you to discuss the possible dangers that exist on the Internet with your children. We strongly encourage supervising your children’s web searches regularly. For your convenience, we have provided internet safety resources on our Bullying and Online Safety Page under the Parent Resources Page to better help you protect your children.
We have security measures in place to protect the loss, misuse and alteration of the information stored in our database. We will exercise reasonable care in providing secure transmission of information between your computer and our servers, but given that no information transmitted over the Internet can be guaranteed 100% secure, we cannot ensure or warrant the security of any information transmitted to us over the Internet and hence accept no liability for any unintentional disclosure.
Links to Other Sites:
We are not responsible for the privacy practices or the content of other websites that may be linked to this site or of any third party advertisers. We strongly encourage parents to monitor the use of the internet by their children to ensure online safety and appropriate content of other sites.
You may use the following options for removing your information from our e-mail database if you wish to opt out of receiving promotional e-mails and newsletters.
When you receive an e-mail from us, click on the “unsubscribe” link on the bottom of the e-mail. Your information will be removed immediately and you will no longer receive emails from us.
Contacting the Website:
If you have any questions about this privacy statement, the practices of this site, or your dealings with this site in any way, you may contact: email@example.com
Acceptance of Privacy Statement:
Your continued use of any portion of our website following posting of the updated privacy statement will constitute your acceptance of the changes.
This privacy statement was last revised on October 28, 2015